Samsung launched a new cinema advertisement campaign in the UK for the S9C curved OLED TV. The campaign slogan is "life in every pixel" (obviously hinting at the fact that Samsung is using Direct-Emission as opposed to LG's WRGB design). I personally don't like this specific ad, but it's great to see Samsung continue push its OLED technology to consumers:
Samsung's S9C (KN55S9C), now shipping in the US for $8999, is a Full-HD 55" curved OLED TV that offers the "perfect picture quality" (according to Samsung) as the distance from the viewer to the TV screen is the same from almost any angle. It sports a "timeless arena" design (the display is placed within a luxurious frame whose curved shape mirrors the curvature of an arena).
The S9C supports Multi-view (where two users can watch two different 2D programs using active-shutter 3D glasses) and it's also compatible with the company's Evolution Kit, ensuring that the TV is future-proofed. The TV weighs 27Kg and is 5.3 inches deep. You cannot mount it on a wall due to the curve.
