K-Pop powerhouse SM Brand Marketing has opened a new flagship store in Seoul, called KWANGYA. Teaming up with LG Display, SM installed 33 transparent OLED panels, spread out across the entire floor to show videos and images from KWANGYA's universe.
Various K-Pop items (autographed albums, light sticks, etc) have been placed under the transparent displays to match the videos.
Posted: Dec 01,2022 by Ron Mertens
