Samsung Display - Page 42

DisplayMate tested Apple's latest OLED display, the one used in the iPhone 11 Pro Max (6.5" 2688x1242 458 PPI) and unsurprisingly found that this is top-notch display. Apple improved on the display used in the 2018 iPhone XS Max in several aspects - including 17% higher full-screen peak brightness and up to 15% higher display power efficiency.

DisplayMate especially notes Apple's high-precision display calibration and color accuracy - which is visually Indistinguishable from perfect.

In April 2019, after early reviewers reported that that the foldable screen in their Galaxy Fold devices broke down after a day or so, Samsung decided to delay the release of its foldable smartphone, the Galaxy Fold. Samsung started shipping the re-designed and improved Galaxy Fold in Korea on September 6.

Samsung took three months to re-design and fix all the issues in the Fold smartphone, it updated the design and upgraded the construction to better protect the device from external particles. An early review now says that the Galaxy Fold may be improved, but it is still not durable enough.

DSCC says that OLED mobile display production capacity will overtake LCD capacity in 2020, and will reach a 65% market share in 2025.

Looking at the entire display market (mobile and TV and others), DSCC sees OLED production capacity rising at a 20% CAGR till 2025, and OLED's market share will rise from 5% in 2019 to 14% in 2025.

Ireland-based OLED IP company Solas OLED has filed a lawsuit in the US (Texas) against Apple for patent infringements. The lawsuit mentions three patents (USPTO# 6072450, 7446338 and 7573068) that relate to the OLED stack, structure and circuitry (for example one of the patents relates to the formation of a backplane on a polyimide substrate).

Apple is of course not the producer of the OLED displays - but Solas says that Apple is accused of "making, using, selling, offering for sale, or importing products that infringe the claims" of its patents. Apple's OLED suppliers are Samsung (for the iPhone and MacBook Pro Touch bar devices) and LG Display (for the Apple Watch display).

IHS Markit says that the global OLED smartphone market totaled $3.8 billion in Q2 2019. The top producer was Samsung Display had a market share of 82% ($3.15 billion in revenues).

The second largest OLED smartphone maker is China's BOE Display that had a 12% market share ($456 million in revenues). BOE experienced very vast growth - its market share in Q4 2018 was only 4% and in Q1 2019 it was 9%.

In April 2019, after early reviewers reported that that the foldable screen in their Galaxy Fold devices broke down after a day or so, Samsung decided to delay the release of its foldable smartphone, the Galaxy Fold. The company finally announced that it will start shipping the Galaxy Fold tomorrow, on September 6. Samsung will start rolling out its first foldable smartphone soon in more countries, including Europe and the US.

It took Samsung around three months to re-design the phone and fix all the issues. Samsung updated the design and also upgraded the construction to better protect the device from external particles. Samsung also took the time to improve the user interface of its new, and optimized more apps and services for its unique foldable UX.

IHS Markit says that LG Electronics is the leading European premium TV (over $2,500 in cost) vendor, with a market share of 33.3% in revenues and 38.7% in sales in Q1 2019. LG's strong OLED TV sales helped it increase its market share up from 22.9% (revenues) in 2018.

Samsung is the second European TV maker, with a market share of 25.2% (down from 42% in 2018). Sony's market share increased to 25.5% (up from 21.5%). Together Sony, LG and Samsung took up 84.1% of the market.

Samsung has been developing its QD-OLED TV technology for a long time, but the company did not yet commit to actual production. Now Samsung Display's CEO officially announced that the company is "making good efforts" to launch QD-OLED panels in the "near future".

SDC has decided to shut down on of its 8.5-Gen LCD lines in Asan Korea, which will be converted to QD-OLED production in the future.

A couple of weeks ago Samsung announced its latest flagship phone, the Galaxy Note 10, with its 6.3" 2280x1080, 401 PPI, Dynamic Infinity-O AMOLED display (6.8" 3040x1440, 498 PPI, on the Note 10+). The company released this nice infographic that details the new AMOLED display (click on it to see a larger version):

DisplayMate tested the new display, and says that this is the world's best smartphone display. The Note 10+ OLED sets 13 new display performance records - including the world's highest absolute color accuracy and highest peak brightness (at 1,308 nits).

Samsung's will start shipping the Galaxy Note 10 in a couple of days, but the smartphone is available for pre-orders and Samsung announced that pre-orders in Korea alone already passed 1.3 million. This is double the pre-orders of last year's Galaxy Note 9.

The most popular model in Korea is currently the 256Gb Galaxy Note 10+. The Note 10 features a 6.3" 2280x1080, 401 PPI, Dynamic Infinity-O AMOLED display (6.8" 3040x1440, 498 PPI, on the Note 10+) with an under-the-display fingerprint sensor. Displaymate says that this is the world's best smartphone display ever.