OLED HDR - Page 7

AVForums published a rather long interview with Panasonic's Hollywood Labs VP of operations, Ron Martin. Ron gives some details on Panasonic's CZ950 OLED TV and explain why they believe it is superior to LG's own OLED TVs (even though, of course, Panasonic uses LGD's panels).

Panasonic announced TX-65CZ950 is the company's first commercial OLED TV. It's a curved 65" 4K OLED panel that features Panasonic's 4K Pro tech which includes advanced gradation controls and 3D color look tables. The TV supports HDR and is THX certified. Panasonic did not yet reveal the release date or price of this TV, but it will probably be more expensive than LG's own 65" 4K OLEDs.

A few days ago Panasonic announced the company's first OLED TV, the TX-65CZ950 - a curved 65" 4K OLED panel that features Panasonic's 4K Pro tech which includes advanced gradation controls and 3D color look tables. The TV supports HDR and is THX certified - and is based on WRGB (WOLED) panels produced by LG Display.

The director of Panasonic's TV business, told CNET that the company expects OLED panel prices to drop, to the point where they are within reach of average consumers in two or three years. He also says that the benefit of the curved shape is "not so big", and consumers prefer flat TVs. In fact he says that Panasonic's next flagship TV will "probably" be flat.

As expected, Panasonic announced the company's first OLED TV, the TX-65CZ950. This is a curved 65" 4K OLED panel that features Panasonic's 4K Pro tech which includes advanced gradation controls and 3D color look tables. The TV supports HDR and is THX certified.

The OLED panel itself is produced by LG Display, and uses LGD's WOLED (WRGB) architecture. Panasonic used to co-develop OLED TVs together with Sony, but that OLED TV joint development project was canceled in December 2013. Panasonic (together with JDI, Sony and the INCJ) formed a new company (JOLED) to develop small/medium OLED panels. But the company OLED TV program is reportedly halted.

As we reported last week, LG's flat 4K OLED TVs are launching soon. LG Electronics announced the pricing and availability of the new family of flat UHD (4K) OLED TVs, the EF9500. The TVs will start shipping next month (September 2015), with the same price as the curved EG9600 TVs.

LG's official prices (in the US) for their 4K OLEDs are still $6,999 for the 65" models and $5,499 for the 55" models - even though you buy the 65" curved OLEDs for $5,999 and the 55" ones for $3,999. So it's highly likely the flat models will retail for the same prices.

The New York Stat's Energy Research and Development Authority’s (NYSERDA) announced new funding for 11 firms to help increase the energy efficiency of buildings. One of these companies is OLEDWorks, that received $500,000 to work on brighter OLED lighting panels.

This is OLEDWorks third NYSERDA grant. In June 2013 the company was awarded $200,000 (in collaboration with WAC Lighting) to develop lighting for office space, combining LED indirect ambient device with an OLED "task unit", and in November 2013 OLEDWorks received $491,000 to improve the capability and control of its OLED manufacturing processes in order to manufacturing robust products at affordable cost.

A year ago Panasonic unveiled new 65" 4K OLED TV prototypes, later showing the same prototypes at CES 2015. Those OLED TVs used LG Display's WRGB 65" 4K panels, and Panasonic executives promised to release these TVs later in 2015.

According to a French blogger, Panasonic is going to unveil their first OLED TV model at IFA 2015 next month. The model will be called 65CZ950 and it will be a curved 4K 65" TV that supports HDR.

Continental demonstrated a new concept in which the three rear-view mirrors in a car are replaced by cameras and two OLED HDR displays. The so called "Camera Monitor System" improves the cars' safety, efficiency and comfort.

Continental explains that such a system eliminates glare, is better protected against dust and dirt, eliminated exterior mirror damage, gives better vision in poor light and rain, minimizes wind resistance and road noise and eliminates blind spots.

IGNIS Innovation has secured $14 million in a new financing round. Ignis will use the new funds to accelerate product development especially the recently announced True Vision Display technology. True Vision Displays use the company's compensation technologies which extend OLED display lifetime and efficiency, and also enable HDR - even on mobile displays.

CSOT 5.5-inch MaxLife AMOLED prototype

Ignis further said that is working with partners to develop True Vision Display OLEDs for the wearable, smartphone, automotive, tablet and TV markets. Ignis expects the first products to launch next year.

A couple of months ago, LG said that they aim to unveil HDR OLED TVs in Q3 2015 - with a higher brightness compared to regular OLED TVs. Now LG says that their new EG9600 OLED TVs will soon be getting HDR support - via a firmware upgrade.

LG did not disclose when this will happen exactly - but they will release the upgrade "once technical specifications for HDR are finalized".

IGNIS Innovation announced that they have developed the world's first HDR mobile display. The so-called True Vision Display features a high contrast ratio, high frame rate, wide color gamut and high color precision and bit-depth. It's also very bright as required for HDR.

CSOT 5.5-inch MaxLife AMOLED prototype

Ignis will unveil their new display at SID's DisplayWeek 2015 next month, so we'll get more details. In the meantime, Ignis told us that this is a 5.5" HD AMOLED display that is extremely bright indeed at 1,500 nits (the Galaxy S6, for example, has a maximum brightness of 784 nits).