Flexible OLEDs: introduction and market status - Page 17

Lenovo unveiled the world's first foldable laptop - the ThinkPad X1 Fold. This is a Windows 10 Pro laptop that uses a 13.3" 2048x1536 foldable OLED display. The X1 Fold features an Intel chipset (unspecified yet) and a wireless keyboard. The battery life should be about 11 hours.

Lenovo says the ThinkPad X1 Fold will ship in mid-2020 starting at $2,499. Lenovo reveals that LG Display is the producer of the foldable display.

Intel unveiled a new concept device called the Horseshow Bend, which uses a 17.3" foldable OLED display that folds into a 12" display. The device is based on Intel's upcoming "Tiger Lake" mobile processors.

Intel says that the Horseshoe Bend can be used in a number of postures for varying user experiences: laptop, all-in-one, lay-flat, canvas or book. It has also been developed with a detachable keyboard that fit seamlessly into the device when folded for easy transport.

Today we published new versions of our market reports - that cover the flexible, VR/AR, microdisplays, automotive, PMOLED and graphene OLED markets. OLED-Info provides comprehensive niche OLED market reports, and our reports cover everything you need to know about the niche market, and can be useful if you want to understand how the OLED industry works and what this technology can provide for your own industry. The reports are now updated to January 2020.

The Flexible and Foldable OLED Market Report:

• Why flexible displays and lighting panels are so exciting
• What kind of flexible displays are currently on the market
• All about the foldable OLED market and industry
• What the future holds for flexible OLEDs
• How to acquire flexible OLEDs for your products

The report package provides a good introduction to the flexible and foldable OLED market - present and future. It details both flexible displays and lighting technologies. Read more here!

In November 2019 ETNews reported that LG Display will supply Apple with 6.1" film-touch OLED flexible displays for its 2020 iPhones. Samsung will also supply the same displays (in a 50:50 split) in addition to 5.4" and 6.7" OLEDs that will support Samsung's on-cell touch (Y-OCTA).

According to a new report by ETNews, LG Display is set to update its E6 flexible OLED production line to support two new technologies - LTPO and on-cell touch, which LG calls TOC. ETNews says that LG's E6 line is dedicated to Apple - currently it produces 6.5" 2688x1242 OLEDs used in the iPhone 11 Pro Max.

LG Display announced that it will demonstrate several new OLED technologies at CES 2020 in Las Vegas next week (January 7-10).

First up, LG Display will show new applications for the aerospace market - including 55" transparent and flexible OLEDs used in airplane cabins. LG will also demonstrate a 65" bendable OLED TV, suitable for first-class cabins, that enable users to adjust the curvature of the TV to create a more immersive experience when required. It seems as if interest in OLEDs is increasing in the aerospace industry.

Huawei's Mate 30 and Mate 30 Pro smartphones, released in September 2019, sported AMOLED displays made by Samsung Display (rigid 6.62" 1080x2340) and BOE (flexible 6.53" 1176x2400, the Mate 30 Pro).

According to a report from Korea, Huawei will soon launch its next flagship phones, the Mate 40 and Mate 40 Pro - and the flexible OLEDs used in the Mate 40 Pro will be supplied by Samsung and LG Display (50% split). This is an interesting achievement by the Korean OLED makers and likely quite a blow for BOE. Apparently BOE could not match Huawei's requirement for this curved OLED display.

Motorola says that due to unexpected high demand, it is delaying the launch of its $1,500 foldable OLED phone, the Razr 2019. The company did not announce a new launch date (previously it was December 26th) but says that the company "does not anticipate a significant shift from our original availability timeline".

Motorola says that "Since its announcement in November, the new motorola razr has received unparalleled excitement and interest from consumers. Demand has been high, and as a result, has quickly outgrown supply predictions".

IHS Markit says that rigid AMOLED is the leading smartwatch display technology, with a market share of 36% (in Q4 2019) - up from a market share of only 14% in the beginning of 2019. Rigid AMOLEDs enjoy the fastest growth of all display technologies.

All OLED displays together (PMOLED, AMOLED and flexible OLEDs) take up a market share of 69%. The market share of PMOLED displays shrunk from 51% in 2018 to 19% in 2019 as rigid AMOLEDs starts to be adopted where PMOLED displays once were. To learn more about the PMOLED market and its future, see our PMOLED Market Report.

Visionox announced that it is supplying the highly-curved 2.07" 326 PPI 430 nits AMOLED display for Huami's next-generation Amazfit X smartwatch, which will be released in Q1 2020.

Huami, which is a subsidiary of Xiaomi, is enjoying great success with its wearable devices. In 2018 it has shipped 27.5 million smartwatches - surpassing even Apple. This could be an excellent design win for Visionox.

Cadillac announced that the 2021 full-size luxury SUV Escalade will adopt a 38-inch curved OLED display. Cadillac says this OLED will enables bold imagery, perfect blacks and the largest color range available in the automotive industry.

The 38" OLED will sport "twice the number of pixels of a 4K TV". As it seems to be a very wide format, it could be a resolution of 8192 x 2160 or something like that. As this is the first time a 38" OLED is discussed, we do not know who is developing this display. A large number of companies are developing and producing automotive OLED displays - to learn more about this exciting new OLED market, click here.