OLED Tablets

As OLED display makers are racing to launch IT AMOLED displays (for laptops, monitors and tablets), there has been recent reports that TCL CSoT has decided to build a 8-Gen AMOLED line, in a 63 billion Yuan (about $8.7 billion USD) investment.

TCL CSoT issued a statement that says that this report is inaccurate, and the company has not made a decision yet and does not have an investment plan. 

Yesterday Apple officially announced its 2024 iPad Pro devices, Apple's first tablets with AMOLED displays. There are two devices, a 11" model (1668x2420) and a 13" model (2064x2752). Both OLEDs offer 120Hz and 1600 nits peak brightness - and a tandem architecture. Apple brands these displays as Ultra Retina Tandem OLEDs.

The new iPad Pro 2024 devices will ship next week, starting at $999 for the 11" model. Some of the models offer a matte finish (nano-texture glass coating).

According to reports from China, Samsung Display established a new R&D team dedicated to develop OLED products for Apple. The so-called "A Team" is part of the Giheung Research Institute in Yongin, Korea.

This is an interesting move by SDC. Apple is an extremely important customer for Samsung Display, of course, and up until recently SDC has been the leading supplier of OLED displays for Apple - winning the majority of orders for iPhone AMOLEDs. But now that Apple is starting to adopt OLEDs in IT products (starting with tablets) things are changing.

According to UBI Research, the OLED tablet panel market is set to grow quickly, more than doubling between 2024 (12 million units expected) to 2028 (28.4 million). That's a CAGR of 24.1%.

UBI says that the market in 2023 was only 1.8 million panels - so growth in 2024 will be dramatic (almost 7X), mostly thanks to Apple's adoption of OLEDs in some of its iPad modules (expected to be announced next month). Samsung will produce 11" panels for Apple, while LGD will produce larger 12.9" panels. 

In January 2024 we reported that Samsung Display and LG Display have started to produce AMOLED displays for Apple's future iPads, to be announced later this year. Earlier expectations were for Apple to order a total of 10 million iPad AMOLED displays in 2024 from both LGD and SDC, with LGD getting around 60% of the orders. 

Apple was aiming to launch the new OLED iPads this month, but have now reportedly delayed the release to May, as Samsung is suffering from low yields for the 11" AMOLED panels, mostly due to the tandem stack architecture.

A report from China suggests that TCL CSOT is looking into building a 8.6-Gen AMOLED production line, targeting IT display production. According to the report, TCL will announce its investment plan later in 2024, if it decides to go ahead with the new fab.

The IT display market (targeting laptops, monitors and tablets) is heating up as Apple will start to adopt AMOLED displays in its tablets this year. Apple's market pull is significant and other vendors will likely increase adoption of IT AMOLEDs. 

Samsung Display announced that is is starting to build its 8.6-Gen AMOLED production line, that will target IT applications (laptops, tablets and monitors). The new A6 line, will be located at Samsung's old L8 LCD line in Asan, that will be converted to AMOLED production. The company held a ceremony today.

Samsung's plan is to install all the major production equipment by the end of 2024, and begin full-scale production in 2026. 

Omdia updated its forecast for Apple's OLED adoption in its IT devices (iPads and Notebooks), saying that the company will begin the OLED transition with the 11-inch and 12.9-inch iPad Pro due later in 2024.

Samsung Display and LG Display will be Apple's suppliers, and the two companies will adopt new technologies. SDC will produce rigid glass based LTPO tandem AMOLEDs and LG will produce flexible AMOLEDs, at its E6 line. Omdia estimates that Apple will pay $80-90 for the 11" displays and $120-130 for the 12.9" displays, without the touch and cover glass (which will add $20-30 per display).

According to recent rumors, LG Display has decided to go ahead and build its 8.6-Gen (2250 x 2600 mm) IT AMOLED line, in Paju, Korea (at its P10 hub, which was originally planned for OLED TV production). The company recently started to conduct discussions with equipment makers for supply agreements.

LG Display's plan is to officially announce its 8.6-Gen production line plans in the second half of the year, and start ordering equipment. It is likely that the capacity of the fab will be between 7,500 to 15,000 monthly substrates. LG will be using its P10 building and existing equipment (backplane deposition) to reduce the costs of the 8.6-Gen line. This will mean that there will be delays to LG's WOLED TV panel capacity expansion plans.